Clear decisions for

high-stakes moments.

Decision advisory for B2B SaaS leaders when the call matters - and delay has a cost.

No pitch. No pressure. Just a quick way to see if this is the right fit.

Decision advisory, delivered

as an executive memo.

Clear decisions for

high-stakes moments.

Decision advisory, delivered as an executive memo.

You bring the messy context.
I help you make the call…

The Exec Memo turns complex situations into a clear, written decision.

Get explicit trade-offs, and a recommended path - so leadership teams can align quickly and act with confidence.
Get explicit trade-offs, and a recommended path - so leadership teams can align quickly and act with confidence.
Who it’s for:
Built for senior leaders in B2B SaaS.

The Exec Memo is for founders and executive teams (typically Series A–B, 50–300 employees) making decisions where the cost of delay is real — commercially, operationally, or reputationally.

Common roles include:
  • CEO / Founder
  • CRO / VP Sales
  • VP Customer Success / CX
  • CISO / VP Security
Best fit environments:
  • Security, data protection, compliance-heavy SaaS
  • Fast-moving teams where decisions carry customer and board risk
  • Organisations where alignment matters as much as speed
Who it’s for:
Built for senior leaders in B2B SaaS.

The Exec Memo is for founders and executive teams (typically Series A–B, 50–300 employees) making decisions where the cost of delay is real - commercially, operationally, or reputationally.

Common roles include:
  • CEO / Founder
  • CRO / VP Sales
  • VP Customer Success / CX
  • CISO / VP Security
Best fit environments:
  • Security, data protection, compliance-heavy SaaS
  • Fast-moving teams where decisions carry customer and board risk
  • Organisations where alignment matters as much as speed
The problem

You don’t need more meetings. You need a decision.

These are the moments

where progress stalls -

Not because people don’t care or the team is weak, but because the situation is genuinely complex.


The facts are messy, incentives don’t fully line up, and the cost of getting it wrong is real.


Without a clear owner and a written call, the same issue keeps coming back in slightly different forms, draining time and momentum when it matters most.

not because people aren’t smart or engaged, but because the situation is genuinely complex.


The facts are messy, the incentives don’t quite line up, and the cost of getting it wrong is real. Without a clear owner and a written call, teams end up circling the same conversation, reopening decisions, and losing momentum when they can least afford it.

Stop the debate. Write the decision. Move forward.

I’ll help you make the call - and make it stick.

What you leave with


A clear, written decision you can actually use.

Typically 1–3 pages, written to be shared internally - setting out the decision, the key trade-offs, what matters most, and what needs to happen next.


Not meeting notes.
Not a summary.

A decision the team can stand behind - and act on.

What it is

Justin Tate wearing glasses, resting chin, seated at desk, looking thoughtful.
  • A short, structured decision process - ending in a written Exec Memo.

    You bring the messy context. I return a clear Exec Memo that captures the decision, the trade-offs, and who owns what happens next.


    So the organisation stops reopening the debate and starts moving.


    Grounded in years of senior stakeholder work across cybersecurity, data protection, and high-pressure customer environments.

how it works

Laptop, notepad, pen, glasses, and phone on a glass desk, ready for work.
  • Decision advisory, fast, calm, and written down.

    A short process designed to end debate and create commitment:


    1. Define the decision 
    2. Surface the real trade-offs 
    3. Lock ownership in a written Exec Memo

work with me

Justin of The Exec Memo in glasses looking at phone, reflection in mirror shows blurred image of him.
  • Most decisions don’t need months of consulting.

    • Advisory Session from £950

    For a contained decision that needs a clear outside view and a written call.


    • Decision Sprint from £4,500

    For a higher-stakes or cross-functional decision that needs more structure before the call lands.


    • Ongoing Support

    Priced to scope.


What it is

The ExecMemo's Justin Tate wearing glasses, resting chin, seated at desk, looking thoughtful.
  • A short, structured decision process - ending in a written Exec Memo.

    You bring the messy context. I return a crisp memo that captures the decision, the trade-offs, and clear ownership for what happens next.


    So the organisation stops re-litigating - and starts executing.


    Grounded in years of senior stakeholder work across cybersecurity, data protection, and high-pressure escalation environments.


    Book your session

how it works

Laptop, notepad, pen, glasses, and phone on a glass desk, ready for work.
  • Decision advisory, fast, calm, and written down.

    A short process designed to end debate and create commitment:


    1. Define the decision
    2. Surface the real trade-offs
    3. Lock ownership in a written Exec Memo

    How it works

work with me

Justin Tate of The Exec Memo in glasses looking at phone, reflection in mirror shows blurred image of him.
  • Most decisions don’t need months of consulting.

    What you need is clarity, ownership, and a written call.


    • Advisory Session - from £950 
    • Decision Sprint - from £4,500 
    • Ongoing Support - monthly or prices to scope
    Services and pricing

What it is

Justin Tate of The Exec Memo  wearing glasses, resting chin, seated at desk, looking thoughtful.
  • A short, structured decision process - ending in a written Exec Memo.

    You bring the messy context. I return a crisp memo that captures the decision, the trade-offs, and clear ownership for what happens next.


    So the organisation stops re-litigating - and starts executing.


    Grounded in years of senior stakeholder work across cybersecurity, data protection, and high-pressure escalation environments.


how it works

Laptop, notepad, pen, glasses, and phone on a glass desk, ready for work.
  • Decision advisory, fast, calm, and written down.

    A short process designed to end debate and create commitment:


    1. Define the decision
    2. Surface the real trade-offs
    3. Lock ownership in a written Exec Memo

work with me

Justin Tate of The Exec Memo  in glasses looking at phone, reflection in mirror shows blurred image of him.
  • Most decisions don’t need months of consulting.

    What you need is clarity, ownership, and a written call.


    • Advisory Session - from £950 
    • Decision Sprint - from £4,500 
    • Ongoing Support - monthly or priced to scope

Full scope, inclusions, and delivery details are covered on the Services page.

Ready to begin?

Book a short fit call to

confirm whether an Exec Memo

is the right next step.